There appears to be a segment of wealthy car buyers who get bored quickly with their cars and then move on to the next thing. Repeat.
Which is still a better group than the wealthy hyper car buyers who promptly crash them trying to show off. They are like Mustang buyers, but with a lot more money.
I wouldn't consider myself a "wealthy" buyer, but I've gone through seven cars (about to be eight) in the last two years because I have yet to find something that really speaks to me.
I started off with an M4, then an S5, Integra, Lexus IS350, CT5VBW, M550, Lexus RC350, and 911.
The 18 M4 was a fun car; it had sexy body lines and had plenty of power. The problem was that if you weren't ready for or anticipating the torque hit, be ready to hit the ditch or wall. I really disliked how the car was always trying to kill you.
The 21 S5 was a great cruiser, very comfy, and since it was a sportback, it had tons of room. It just wasn't exciting to drive at all. The 1 > 2 or 2 > 1 shifts were rather jarring as well. Whenever I brought it up on the Audi forum,s they would respond with "Sports Car problems" or tell me to buy an aftermarket tune.
The 23 Integra was just boring. The FWD manual didn't help it any at all. If you gave it too much gas in first gear, the traction control would instantly come on. It was literally always coming on when turning from a stop. Two months of that and it was gone. I'll never buy another FWD car again.
The 23 IS350 was an amazing daily car. I disliked the transmission, and the stock stereo (non-Mark Levinson) was complete trash. Other than that, the car excelled at what I needed it to do, which was just drive from point A to B. The seats were super comfy for that.
The 22 BW. Well, I think the only thing I disliked about the car was that the carbon fiber back of the passenger seat would sometimes squeak over terrible roads. If I didn't run into an emergency and had to cut my expenses, that car would still be around. I'm actually looking at maybe getting another one.
I got the M550 to replace the IS350 as my DD. Between the exhaust and intake, it made good noises, it was super comfy (the seats were like La-Z-Boy recliners), actually got decent MPG if you weren't driving like a lunatic all the time, it was definitely just a comfy cruiser. But I had no need for another 4-door sedan, and it just did everything too well. There was no drama, no excitement. Mash your foot down, and it just went, not a hint of tire breaking traction. In the turns, it just turned (crazy, I know).
Currently have the RC350 and the 911. The RC is the DD, and it just goes forever. I average about 30mpg on my work drive. It has the Mark Levinson, which sounds amazing. I just put it in drive and go. Love the DD ability of the car, but it's gotten stale and boring. I have to mentally check out when I get in the car. So I'm considering my options on a replacement.
The 911 is a great car at 7/10's or above. But you NEED to get it there in order to have any good fun in it. I don't have any roads around me now that I can just go through the twisties in the mountains. So it's on the chopping block. I have had some interest in it, but I'm in the middle of a move and have other things to focus on right now.
I daily drove an E92 M3 for 8yrs. I truly think that car spoiled/ruined me when it comes to other cars. I've strongly considered getting another one as a replacement for the RC to pull DD duties along side a truck I'm picking up soon. Need to split DD duties between vehicles as I'm now driving 30k+ miles a year for my work. I've also been considering replacing the 911 with a V8 Vantage GT. Something with a more exciting sound and feel without having to break the speed limit or go to jail to enjoy.
Decisions decisions....
Good lord that was long winded...
