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The 2016 Cadillac CT6 elevates to the top of the Cadillac range, and creates a new formula for the prestige sedan through the integration of new technologies developed to achieve dynamic performance, efficiency and agility previously unseen in large luxury cars. Pre-production model shown.
The 2016 Cadillac CT6 elevates to the top of the Cadillac range, and creates a new formula for the prestige sedan through the integration of new technologies developed to achieve dynamic performance, efficiency and agility previously unseen in large luxury cars. Pre-production model shown.

Cadillac Begins Global Launches of New Products

GLOBAL SALES INCREASE IN MARCH

2016-04-07
GM Press Release

Cadillac sold 22,442 new vehicles globally in March, an increase of 1%, as the brand launched two products, the all-new CT6 flagship sedan and the first-ever XT5 luxury crossover.

Initial deliveries of the innovative new CT6 began in limited quantities in March. Shipments of the XT5 are scheduled to begin in April in the U.S., with Cadillac launching the new crossover into the strongest segment in the luxury marketplace.

“Launching new products into our largest markets expands our portfolio, continues to build our product substance, and reinforces the rising stature of the brand,” said Cadillac President Johan de Nysschen. “Consistently, we see consumers selecting a richer mix of models, driving transaction price growth. In the U.S., the average transaction price of a new Cadillac topped $54,000, highest among full-line luxury brands.”

Cadillac’s March sales showed global growth, driven by a 14% increase in China.  All Cadillac product lines experienced growth in March, with the exception of the SRX.  The SRX has begun its phase-out, as the first-ever XT5 takes its place in the portfolio.

“The new XT5 is enhanced and more sophisticated in every conceivable facet, from its new design, to improved driving dynamics, elevated efficiency, power and safety performance,” de Nysschen said.

Cadillac sales in key regions appear in the table below.

GLOBAL SALES BY PRODUCT LINE
  Mar-16 Mar-15 % Change YTD-16 YTD-15 % Change
ATS 4,758 4,720 0.8 12,011 12,897 (6.9)
CTS 1,862 1,767 5.4 4,812 5,297 (9.2)
ELR 105 101 4.0 267 326 (18.1)
XTS 5,042 4,724 6.7 13,717 13,209 3.8
CT6 395 0 395 0           –
SRX 6,476 7,686 (15.7) 20,207 20,058 0.7
Escalade 3,864 3,230 19.6 9,739 9,179 6.1
Other 0 0  – 15 1
Total 22,442 22,229 1.0 61,163 60,967 0.3
GLOBAL SALES BY COUNTRY
  Mar-16 Mar-15  % Change YTD-16 YTD-15 % Change
United States 13,053 13,756 (5.1) 35,633 37,175 (4.1)
China* 7,588 6,635 14.4 20,691 19,508 6.1
Canada 947 933 1.5 2,443 1,968 24.1
Middle East 318 509 (37.5) 936 1,250 (25.1)
Mexico 162 148 9.5 497 416 19.5
EU** & Russia 237 75 216 499 229 118
ROW 137 173 (20.8) 464 421 10.2
Total 22,442 22,229 1.0 61,163 60,967 0.3

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*China 2016 retail sales
**Europe sales are estimated, do not include Chevrolet Corvette and Camaro (which are offered in some European Cadillac dealerships.)

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